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I was contracted by NeoMam Studios in the UK (via Business Energy UK) to create two infographics showing the water and power consumption of ChatGPT over different time frames.

In this collaboration, I illustrated the equivalent water and power costs of using ChatGPT for a day, a week, a month and a year. This project was both fun and challenging! We aspired to show the exponential increase in costs to use the AI chatbot across 200 million users, 5x a day.


Adhering to NeoMam's house style (which I love by the way!), I pushed my illustrative skills to their max while keeping data visualization best practices in mind at every step of the way. With tweaking and guidance by the agency, I think together we produced two great pieces! It was a wonderful opportunity and I'm proud to see it featured and referenced on so many major sites.

👉 Graphic showcased at NeoMam Studios as hero content

The article was then referenced by Forbes, Tech Radar, Digital Journal, The Mirror and others.

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Comparison Explainer

AI

Tech

February 17, 2025

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